Praise for View From the
book, while a "must-read" for seminar promoters who plan to
offer back-of-the-room buying opportunities for attendees,
is also required reading for platform speakers. I've been
speaking and selling from the platform for many years, and
within just the first 10 pages, got valuable tips that will
help my increase my back-of-the-room sales.
Very well-written (obviously
from years of real-world experience) this easy-to-digest
book of 101 tips delivers tactics that will definitely
increase sales. I've purchased 100's of books from Amazon
over the years - but this is only the second book I've felt
compelled to write a review over. If you're a seminar
promoter OR seminar speaker who sells, you must have this
book in your library. Highly Recommended."
"Believe me, the secrets Bret reveals in View From the
Back will mean a difference in your bottom line.
Most new promoters drastically underestimate all the things
than can cost or make you money - therefore they fail.
Anybody who is or who wants to do events should read
this book. A beginner who doesn't read this book 10
times is asking for an expensive lesson. After all, at
the end of the day - an event can make you a huge sum
of money. Do it ALL right."
"After implementing just one tip - #31 - my back-of-the-room
sales dollars increased 10%. Thanks, Bret!"
the very competitive market of Seminar Marketing, it becomes
critically important to use any little 'trick-of-the-trade'
to put more people in seats and run an effective and
profitable event. Bret Ridgway has created the
greatest tips book in View From the Back for seminar
promoters I've ever seen. In fact, nothing else even
comes close to the powerful, actionable tips contained in
this insightful publication.
found and begun using several of these tips to enhance the
value of my own seminars and give my profits a quantum leap.
Bottom line: Bret's stuff works... and I've already seen it
add thousands in extra profits. My only regret is my
competitors may soon have this book. I pray my
competitors never get their hands on it... it's just too
good and dangerous in the wrong hands"
first met Bret Ridgway at a table in the back of a room at
an Internet marketing seminar in Las Vegas, Nevada.
Now, my investment of less than $1000 in books, tapes and
continuing education with Bret has since transformed to over
10,000 times that to increase and enhance my business and
improve my family life.
Bret Ridgway and
what he's learned over the years as the de facto standard
back-of-the-room table where he sells continuing education
for speakers and other events is my single most important
contact in the seminar business.
Through his eyes
I've met other speakers; through his contacts, I have made
joint venture partnerships; and through his direction I will
continue to grow my business because he sees what other
people don't see.
Learn from this
man. Study what he teaches. And know that when
you're sitting in the back of the room, you're leading from
behind and get to see what's happening at the event behind